Sunday, July 23, 2006

Is Zune the iPod Killer?

Microsoft confirmed this week that rumors of an iPod like device will be coming from them are true. Zune is the brand name for a family of media devices that they will introduce. The rumors are that the first pieces of the family will be available in October or November. The first hardware devices will include a hard disk based media player which will support wifi wireless.

This is the typical Microsoft path. Let someone else innovate, see if the market is there, see where things can be made better, introduce their own products, watch the innovators struggle. Although I'm not sure that Apple will be an easy target. The iPod is like the Mac, the users are extremely loyal and will not change platforms. The vendors that are vulnerable are the Creative Labs, iRivers, and other vendors that produce "me too" portable media players.

As with all of these technologies, the winner will be determined by who has the best products and services. And is the best at a little thing called customer support.

Here's some more info on Zune. Get ready for a laugh!